The Sensitive Writer - Branding

THE SENSITIVE WRITER

“Here to remind you daily that your creativity counts.”

Victoria is an extremely talented writer, so I wanted to make sure that her branding was clean, classic and elegant, allowing her words to really stand out on her website. We went for a neutral colour palette inspired by vintage papers, and a serif font inspired by typewriters and old books. We added in a script font for accent text, inspired by the idea of hand written notes and manuscripts. The oak leaf illustration has a scholarly feel and represents the education side of her business.

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